重點:
1.社群更新
2.點擊率提高,跳出率下降 ( 搭配行銷方案 )
3.Google評論量 ( 可操作 )
4.GMB外鏈數 ( 可操作 )
5.關鍵字與Domain的相關性 -> 中文域名?

Overall Ranking Factors
My Business Signals (14.7%) – 黃頁、商家目錄….等
External Loc. Signals (13.6%) – NAP的一致性、引用量… (網站的NAP一定要跟社群的一樣ㄟ!)
On-page Signals (20.3%) – 網頁中NAP資訊、title中資訊….
Link Signals (20.0%) – Inbound 錨點文字, Linking domain權重, Linking domain quantity(網域量)!!!
Review Signals (8.4%) – Review quantity(量), Review velocity(速度), Review diversity(多元), etc. -> 哪些
重點:
1.社群更新
2.點擊率提高,跳出率下降 ( 搭配行銷方案 )
3.Google評論量 ( 可操作 )
4.GMB外鏈數 ( 可操作 )
社群論壇重要性高? 評論要加關鍵字!
Social Signals (5.0%) – Google+ authority, Facebook likes, Twitter followers, etc. ->買讚了!?!? G+要更新啊!!
Behavioral/Mob. Signals (9.5%) – Clickthrough rate -> 小道消息點擊率有用啊!! 那要點誰?網站?GMB頁面?

10 Factors Experts Are Focusing on More Since the Snack Pack Rollout(10個SEO專家看重的要素)
Quality/Authority of Structured Citations – 引用所在處的品質與權重
Quality/Authority of Inbound Links to Domain – 外鏈的品質與權重
Quantity of Native Google Reviews (w/text) – Google評論的量!
Consistency of Structured Citations – 引用的一致性
Quantity of Inbound Links to Domain – 外鏈網域數量!
Quantity of Inbound Links to Domain from Locally-Relevant Domains – 相關地域性的網域數量!
Domain Authority of Website – 網站網域的權重
Proximity of Address to the Point of Search (Searcher-Business Distance)
Quality/Authority of Inbound Links to GMB Landing Page URL – GMB的外鏈數!
Topical (Product/Service) Keyword Relevance of Domain Content – Domain名稱!!!! -> 中文域名的潮流!?

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